Provel is an American cheese, produced through a combination of many different cheeses, mainly cheddar, swiss and provolone. This pasteurised processed cheese has a low melting point and therefore appears gooey and buttery at room temperature. It is a mainstay in many dishes such as St. Louis-style pizza and cheese soup.
Provel was first made by Costa Grocery in collaboration with the Hoffman Dairy Company of Wisconsin, specifically as a topping for St. Louis-style pizza. People wanted a melting cheese that could easily break with the crust and melt in the mouth. Provel has retained its popularity in St. Louis and is often manufactured and sold in and around this area.
Today, Hoffman Dairy Company is owned Churny Company, a subsidiary of Kraft Foods.
Other American cheeses: